SEO For Travel Agency

If you are looking for Travel website SEO services in India, then FK Digital help you to build your online presence & brand.

Boost Traffic and Visibility with Our SEO Tactics

75% increase in organic traffic, 5500 page views, and 167k impressions in three month. 90% of targeted keywords for travel & trek services are ranking in SERP out of which 60% are ranking on the first page of Google.

About Project

Himalayan Trekkers is a travel agency specializing in organizing treks and tours in the Himalayas. The goal of the project was to increase organic search visibility, drive targeted traffic, and boost online bookings for their adventure packages.

Assumption

The assumption for this SEO project was that by improving the website’s search engine optimization, optimizing relevant keywords, and enhancing the user experience, HimalayanTrekkers.com could achieve higher rankings on search engine results pages (SERPs) and attract more qualified organic traffic.

SEO Process

Keyword Research: Extensive keyword research was conducted to identify relevant keywords and phrases with high search volume and moderate competition. This included keywords related to trekking in the Himalayas, adventure tours, and specific trekking destinations.

On-Page Optimization: The website’s on-page elements were optimized for the identified keywords. This involved optimizing meta tags, headers, URLs, and image alt tags. Keyword-rich content was developed for key landing pages, ensuring proper keyword placement and natural language flow.

Technical SEO: A thorough technical audit was performed to identify and fix any underlying technical issues that could impact search engine crawling and indexing. This included optimizing website speed, resolving duplicate content issues, improving URL structure, and implementing proper redirects.

Content Strategy: A comprehensive content strategy was developed to provide valuable and informative content to users. This included creating detailed trekking guides, travel tips, destination spotlights, and blog posts related to trekking and adventure travel in the Himalayas.

Link Building: A strategic link building campaign was implemented to increase the website’s authority and improve search engine rankings. This involved outreach to relevant travel websites, guest blogging, and securing high-quality backlinks from authoritative sources.

End Results

The implementation of the SEO strategy resulted in significant improvements for Himalayan Trekkers

Increased Organic Traffic: The website experienced a notable increase in organic search traffic, attracting a larger number of targeted visitors interested in trekking and adventure travel in the Himalayas.

Higher Search Engine Rankings: The optimized pages started ranking higher on SERPs for targeted keywords, improving visibility and organic click-through rates.

Enhanced User Experience: The website’s user experience was improved through faster loading times, better site navigation, and the availability of comprehensive and valuable content, leading to increased user engagement and longer session durations.

Improved Conversion Rate: The combination of increased organic traffic and enhanced user experience resulted in a higher conversion rate for adventure package bookings on the website, contributing to increased revenue and business growth.

The SEO campaign for Himalayan Trekkers successfully achieved the project goals of increasing organic search visibility, driving targeted traffic, and boosting online bookings. By implementing a comprehensive SEO strategy, the website was able to establish itself as a leading authority in Himalayan trekking and expand its customer base.

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